Why You Should Build Your Doula Website With Squarespace
As a web designer who primarily works with doulas, I often get asked which platform is the best for building a website. My answer? Squarespace, every time.
While there are plenty of website builders out there—like Wix, Shopify, WordPress, and Showit—many of them require serious coding or design skills to make the most of the platform. You became a doula to support families, not to learn how to code! That’s why Squarespace is the only platform I use and recommend. Here’s why it should be your top choice, too.
Keep Everything in One Place
Squarespace simplifies everything with its all-in-one platform! Instead of juggling multiple tools like Linktree, Calendly, Shopify, and PayPal, Squarespace lets you manage your website, appointments, sales, and payments all in the same place. This means you can spend more time doing what you love—supporting families.
Email Marketing: Stay connected with your audience through Squarespace Campaigns. Announce new services, share updates, or nurture client relationships with newsletters that feel personal and on-brand.
Invoicing: Send clients invoices directly through your site, and use Squarespace as a CRM to effortlessly keep track of all the client details.
Scheduling: Streamline your process by allowing your clients to easily book consultations or paid virtual sessions through Squarespace Scheduling.
SEO Optimization: Enhance your site's visibility with Squarespace's built-in SEO tools, attracting more potential clients without the need for an SEO expert.
Selling and E-Commerce Made Simple
When I tell you Squrespace has thought of it all, I’m not lying. Directly through your site, you can set up an eCommerce shop, host digit courses, and create membership spaces—saving you so much money compared to using platforms like Kajabi or Teachable.
E-Commerce: An eCommerce page can be added to ANY Squarespace website. Once it's set up, you can effortlessly manage everything from digital products and services to physical goods that need shipping. You can even print shipping labels and manage delivery details directly through your site.
Digital Courses and Memberships: Move aside Kajabi! Squarespace makes it easy to launch digital courses and membership spaces directly through your website.
More reasons to choose squarespace
Squarespace offers additional features and pages that can be added to any site:
Blog Page: Share your expertise and experiences in birth work, increase your SEO, and connect with your potential clients by easily adding a blog to your site.
Events Page: Keep your clients and site visitors informed of upcoming breastfeeding workshops or baby-wearing webinars with an easy-to-manage events page.
Portfolio Page: Are you a birth photographer? Professionally showcase birth stories and maternity photoshoots through portfolio pages and gallery blocks.
These options ensure that your website not only meets all your business needs NOW but also grows with you as your doula practice expands.
drag and drop technology
If you aren't already convinced, with Squarespace’s latest Fluid Engine technology, you can now design your website through their drag-and-drop interface. No code. No stress. Plus, this feature allows for customizing mobile and desktop views separately, ensuring your site looks great on any device.
As a Squarespace Circle Member, I get exclusive discounts and access to new features before the public—an advantage I pass directly to you. All my clients receive a free domain and 20% off their first year of hosting.
Are You Ready to Join Team Squarespace? If you’re ready to build your new site or switch platforms, Doula Design Co. is here for the hand holding. Building a website is a HUGE commitment, and we want for you to know you’re not alone.
If you’re feeling DIY-inspired, snag one of our thoughtfully and strategically curated website templates for doulas. Simply add your favorite template to cart, receive your invite, style and launch!
Need a professional’s touch?
Our custom brand and website design services are built to meet you where you’re at and help you launch the doula business of your dreams. We’d love to chat with you!
